"Curl Up, Do Nothing: Exploring the New 'Hurkle-Durkling' Trend"

The "Hurkle-Durkling" trend is all about embracing relaxation and doing nothing during travel. It encourages travelers to unwind by curling up in cozy spots, letting go of the pressures to be constantly active. This new travel trend highlights the value of rest and mindfulness, offering a refreshing break from the fast-paced nature of traditional vacations.

The latest travel trend, "hurkle-durkling," is about fully embracing relaxation and indulging in the luxury of doing absolutely nothing. This trend encourages travelers to spend extended periods lounging in bed, surrounded by books, snacks, or screens, without any need for a busy agenda. Its popularity is growing, especially in winter months when staying cozy and relaxed feels ideal.

Hotels are catering to this trend by offering serene, relaxing environments that prioritize rest over packed schedules. Properties are curating unique experiences like in-suite libraries, luxurious bathtubs, and beds designed for comfort, making it easy for guests to unwind without the pressure of constant activities. For example, The Williams Inn offers a "Literary Sabbatical" package with in-room libraries for those who want to get lost in a book, while Bellyard in Atlanta pampers guests with services such as in-room IV therapy and soaking tubs.

This indulgent travel trend is capturing the attention of hotel general managers, such as Megan Hajduk at The Williams Inn and Nour Laasri at Marriott Marquis Houston, who note that vacations provide the perfect opportunity for people to slow down. James Barnett of Deer Path Inn and Brendan Abraham of Bellyard emphasize the unique joy of spending a day in pure relaxation. With so many hotels leaning into the "hurkle-durkling" movement, travelers are finding that sometimes, the best way to experience luxury is through complete stillness and rejuvenation.

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Source: NDTV‍