A Dubai cafe is making headlines by selling a luxury 'Gold Karak' tea for Rs 1 Lakh. This extravagant offering, which includes gold flakes, has sparked widespread debate online, with people discussing its value, cultural significance, and the concept of luxury in the food and beverage industry. The controversial tea has become a topic of conversation on social media, drawing mixed reactions.
Boho Cafe, owned by Indian-origin entrepreneur Sucheta Sharma in Dubai, has elevated luxury tea with its viral "Gold Karak" tea. Priced at AED 5000 (around INR 1.14 lakh), the tea is served in pure silver cups topped with 24-carat gold leaf, accompanied by a gold-dusted croissant and silverware for guests to keep as souvenirs.
Other items on their 'royal menu' include Gold Souvenir Coffee, served in silverware and available for customers to take home.
Located in the Emirates Financial Towers in DIFC, Boho Cafe offers a unique dual menu featuring both high-end and affordable Indian street food. Other premium items include Gold Souvenir Coffee, Gold-dusted croissants, Gold drinks, and Gold ice cream, as reported by Khaleej Times.
“We wanted to create something extraordinary for those seeking indulgence, while still catering to the broader community,” said Sharma.
The 'royal menu' also features the Gold Souvenir Coffee, priced at AED 4,761 (approximately INR 1.09 lakh), served in silverware that customers can keep. A food vlogger recently highlighted the cafe and its signature beverage in a viral video, noting its unique presentation and hefty price tag.
The "Gold Karak" tea, marketed as a luxurious and decadent fusion, has sparked online debates, with many questioning whether the steep price is justified or absurd. One user humorously remarked, "Never thought in my wildest dreams that I would say 'bhai chai peene ke liye emi leni padegi' [You have to get an EMI to drink this tea]."
Another commenter said, "This is diplomatic robbery. Even with the silver cutlery and gold sheet it shouldn’t cost more than 700 AED. It’s ridiculous to charge 5000 AED for it!"
One person questioned, "Now why in the world would I want to eat gold in my coffee and croissant?"
Someone joked, "Do I need to declare this to customs after having it?"
While gold-infused foods and beverages have become a trend at the cafe, opinions remain divided. Some see it as a worthwhile luxury experience, while others view it as an extravagant and unnecessary indulgence.
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Source: NDTV