The 2024 statistics on TikTok content creators reveal insightful trends. These figures shed light on the platform's diverse creator base, their engagement levels, and the types of content resonating with audiences. The data provides valuable insights for marketers and influencers alike, informing strategic decisions and content creation strategies.
TikTok is currently ranked as the 6th-largest social media site.
The short-form video platform has attracted millions of users and plenty of creators during its relatively short existence.
We’ll take a deep dive into the biggest TikTok creators, accounts, and videos below.
According to Social Blade’s latest data, there are approximately 1.1 million TikTok creators.
Sources: Social Blade
Khabane Lame has accumulated more than 161 million followers.
Despite being launched far more recently than YouTube, some TikTokers have established equally large audiences.
And they’re leveraging those followings to have success away from the platform.
Source: explodingtopics