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September 10, 2024

"Apple Watch 10 Unveiled: New Features and Design Revealed"

Apple has unveiled the Apple Watch 10, showcasing its latest features and design updates. The new model introduces enhanced capabilities and a refreshed look, aiming to provide users with an upgraded smartwatch experience. Key highlights include advanced health monitoring functions and improved design elements, reflecting Apple’s commitment to innovation and user-centric technology.

Apple has kicked off its major launch event with the introduction of the redesigned Apple Watch 10, marking the start of a new product series.

The Apple Watch 10 features a complete redesign, offering 30% more screen area and a new, brighter 3D OLED display compared to previous models.

In addition to the updated display, the Watch 10 boasts a slimmer case and lighter metal options, enhancing typing and viewing experiences. It also includes improved workout apps, such as a new snorkeling app tailored for Australian users.

The Series 10's wide-angle OLED display is 40% brighter than that of the Series 9, providing better visibility. The watch now offers a wider range of viewing angles and new refresh rates when idle, with updates occurring every second instead of once per minute. With a thickness of just 9.7 millimeters, the Series 10 is 10% thinner than the Apple Watch Series 9. The larger OLED screen, the biggest yet on an Apple Watch, allows for an additional line of text, making it easier to view emails and messages at a glance.

Powered by Apple's new S10 chip with a four-core neural engine, the Series 10 features a sleek aluminum finish and a new metal back that integrates the smartwatch's antennas. It remains water-resistant up to 50 meters and has a larger charging coil for faster charging, reaching 80% capacity in just 30 minutes. The S10 chip enhances response speeds and improves call quality and feedback during calls via the watch’s speaker.

Some existing tools, such as Translate, now run natively on the Watch, and fitness features benefit from the upgraded processor. The redesign includes miniaturization of various components, including the speaker, logic board, and metal backing, resulting in a 10% lighter aluminum version and an even lighter titanium version. The Series 10's redesign enhances its suitability for workouts, with new features like a water temperature app and the Tides app, which tracks water level changes globally.

Pricing and Availability:

  • Australian customers can pre-order the Apple Watch Series 10 today, with availability starting on Friday, September 20.some text
    • Apple Watch Series 10 starts at A$649 (inc. GST).
    • Apple Watch SE starts at A$399 (inc. GST).
  • New Apple Watch bands can be ordered today from apple.com/au/store and the Apple Store app, with in-store availability from Friday, September 20.
  • watchOS 11 will be available for Apple Watch Series 6 or later from Monday, September 16, requiring iPhone Xs or later running iOS 18. Some features may not be available on all devices or in all regions.
  • Older Apple Watch bands (41mm and 45mm sizes) will be compatible with the new 42mm and 46mm cases, and new 42mm and 46mm bands will fit older models.
  • Purchases of Apple Watch Series 10, Apple Watch SE, Apple Watch Ultra 2, or Apple Watch Series 6 or later include three months of Apple Fitness+ and Apple Music.
  • AppleCare+ for Apple Watch offers unlimited accidental damage coverage, battery service, and priority support.

Pricing and Availability for Apple Watch Ultra:

  • The Apple Watch Ultra 2 in black titanium can be ordered today in Australia, with in-store availability from Friday, September 20.some text
    • Apple Watch Ultra 2 starts at A$1,399 (inc. GST), available in natural and black titanium.
    • Apple Watch Hermès Ultra 2 is priced at A$2,339 (inc. GST).
  • New bands, including the Titanium Milanese Loop, can be ordered today from apple.com/au/store and the Apple Store app, with in-store availability from Friday, September 20.

For questions or comments write to writers@bostonbrandmedia.com

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