Elijah Craig Launches Seasonal 'Craig Nog' Cocktail Kits and Cans

Elijah Craig introduces its seasonal 'Craig Nog' cocktail kits and cans, offering a festive, ready-to-serve beverage. These new additions bring a unique twist on traditional holiday flavors, perfect for celebrations. The launch aims to provide customers with a convenient, delicious option for enjoying rich, seasonal drinks during the holidays.

US whiskey brand Elijah Craig has launched a new seasonal drink, the 'Craig Nog,' a limited-edition eggnog cocktail made with the brand’s Small Batch Bourbon.

Craig Nog blends traditional holiday flavors, featuring Madagascar vanilla extract, cinnamon, nutmeg, and allspice, combined with whole dairy milk and Elijah Craig Bourbon.

As part of the launch, a special Craig Nog cocktail kit is available for US consumers to make the drink at home. The kit includes a 375ml bottle of Elijah Craig Small Batch Bourbon, pre-measured ingredients for the eggnog, and a limited-edition Elijah Craig pitcher. The kits also come with whipping cream, glittery gold star anise for garnish, and a Bourbon barrel-aged stir stick.

Consumers just need to add their own egg yolks and follow the recipe card provided to create the festive cocktail.

In December, residents of New York City and Chicago can also purchase pre-batched Craig Nog in ready-to-drink cans through the Doordash app or website, with each order arriving in a limited-edition Craig Nog tote bag.

Lynn House, national spirits specialist and portfolio mixologist at Elijah Craig Bourbon, shared, "Craig Nog was inspired by nostalgia, but we wanted to give it a modern twist. The complexity of Elijah Craig Bourbon’s flavors was the perfect base to elevate the classic drink."

"Elijah Craig pioneered aging whiskey in new charred oak barrels in the late 1700s, around the same time eggnog was first created. With Craig Nog, we're combining two iconic flavors to enhance holiday traditions while honoring a beloved tradition."

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Source: Foodbev‍